By Isaac Ato Mensah
\nAccra \u2013 20 November, 2019<\/p>\n
My mentor agrees with Tony Benn, the British politician\/writer that when a man\/woman reaches age 40, (s)he should be stripped of all his\/her certificates; all certificates should be collected from his\/her room.<\/p>\n
\u201cWhat you are, what you stand for; what you are passionate about and what you are known for is the real you,\u201d says my mentor. \u201cThat is your profile.\u201d<\/p>\n
A profile is not the regurgitation or rehash of your CV; that is an error.<\/p>\n
For a corporate brochure or website your profile should be summarised into a maximum of 400 words.<\/p>\n
The following is a QUESTION GUIDE TO WRITING A WORLD CLASS PROFILE.<\/p>\n
What have you achieved?<\/p>\n
Any innovations that you have pioneered?<\/p>\n
What are your core beliefs and what do you aspire to for yourself, your country and your profession?<\/p>\n
What are you interested in, what are you passionate about?<\/p>\n
In this 255-word sample profile which places very little emphasis on your schooling chronology and certificates; a model profile is given for graduating students, job seekers, speech day brochures, church harvests, and more.<\/p>\n
Indeed if it were not being written for an academic institution, the school qualifications could have been eliminated. You should be known for something otherwise you are nothing.<\/p>\n
PROFILE OF ISAAC ATO MENSAH – LECTURER.<\/p>\n
Isaac Ato Mensah joins the BlueCrest College team with exceptionally relevant expertise in Mass Communication.<\/p>\n
Ato Mensah gained his formal education in Ghana; through years of mentorship he has grown to be an excellent practitioner in the field of integrated communications.<\/p>\n
His passion is to offer \u201ca moral and intellectual guide to the best practice of PR and integrated communications around the world, beginning with Ghana”.<\/p>\n
In his thrice weekly articles published on his blog writersghana.com since July 2018, he has been relentless in pursuing that objective.<\/p>\n
During his former lectureship at Wisconsin International University College in Accra, he brought that discipline into his Online Journalism and Development Communication classes by getting his students to write regularly.<\/p>\n
Mr Mensah also previously managed Radio Latenu 96.1MHz, a community radio station in Accra, where he organised volunteers to produce solid content that promoted culture and development communication both at home and abroad.<\/p>\n
He holds from the University of Ghana, Legon, an M.A. in Communication Studies (2009) and BSc. Administration (2000).<\/p>\n
Ato Mensah has honed his skills in the following services: speechwriting; copywriting; news writing; editorial and proofreading services; branding, image and identity building; management advisory; and media management.<\/p>\n
BlueCrest College is proud to have Isaac Ato Mensah on our team where he has already started managing BlueCrest radio and the online integrated media platform<\/p>\n
His mentoring and expertise are available to our students and corporate clients with respect to employable, entrepreneurial and conceptual skills required for the fourth industrial revolution.<\/p>\n
Feedback; ato@writersghana.com; www.writersghana.com; LinkedIn, Isaac Ato Mensah; Instagram, @atomenswriters; Twitter, @Atomens; Facebook, Writers and Shakespeares Ghana; Telegram, Isaac Ato Mensah; Quora, Isaac Ato Mensah. WhatsApp (+233) 020 022 0353.<\/p>\n
Writers and Shakespeares Ghana Limited exist to be a moral and intellectual guide to the best practice of PR and integrated communications around the world, beginning with Ghana.<\/p>\n","protected":false},"excerpt":{"rendered":"