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</html><description>By Isaac Ato MENSAH Accra- 10 September, 2018. &nbsp; What Nike has done these past few days, as has been its practice on several previous occasions, is to choose principle over public opinion. Public relations professionals always strive for the maximum attainable positive public image or&#xA0;public opinion. This is where Nike&#x2019;s latest promotional material gets our attention. In the promotional piece released last Monday &#x2013; that has since gone viral, Nike features a close up shot of Colin Kaepernick, an American football quarterback. Kaepernick is looking straight into the camera- chin up, with the words, &#x2018;Believe in something. Even if it means sacrificing everything&#x2019;. ThenRead More &rarr;</description><thumbnail_url>https://writersghana.com/wp-content/uploads/2018/09/kaeper-1-300x200.jpg</thumbnail_url></oembed>
